The National Business Review reports that TV1 wants to be rid of its obligation to broadcast pre-election political statements:
You can mandate that TVNZ broadcast the platforms but you can't mandate that people watch it. That's why ad revenue goes south during the addresses. Solution? Have a lotto on the Elections NZ website. Successfully answer skill-testing questions based on each night's addresses and you've a chance at fabulous prizes. We probably have to pay people to have them learn anything about the parties amongst which they're choosing; a lotto isn't a bad way of doing it. Do it right and TV1 won't be mad about hosting the ads either.